By @edent · advertising android Apple barclays guardian mobile · 1 comment · 350 words
Once again my wrath is targeted at The Guardian, Barclays and Apple. Three massive companies - each one of whom could have stopped this advertising disaster. Mistake #1 Take a look at this rather charming advert on the Guardian's mobile site. The more astute among you will recognise the problem. I'm being advertised an iPhone […]
Continue reading →By @edent · advertising blackberry mobile orange · 2 comments · 450 words
It has been a while since I last posted in the Mobile Badvertising section. Mobile adverts are slowly improving. By every once in a while, I spot an advert of such mind numbing ineptitude that I am compelled to post. Orange Take a look at the latest offering from Orange - a large UK mobile […]
Continue reading →By @edent · advertising BBC intercontinental mobile · 650 words
If you're outside of the UK, you will see adverts on the BBC site. This also happens on the mobile site. Here's a typical example. Intercontinental are a premium brand. No doubt their mobile advertising is really good. Right? First Impression We start off with a mobile friendly page. Almost. There are five flaws here. […]
Continue reading →By @edent · advertising click to call · 500 words
We all know and love the humble banner advert. That little rectangle of joy which seeks to distract our attention. It's a ubiquitous format on the web. It's a format that, for better or worse, has migrated to mobile. Here's the mobile Guardian showing off its latest advert for STA travel. This being a super-whizzy […]
Continue reading →By @edent · advertising camgemini ft mobile · 2 comments · 650 words
If you're the sort of person who reads the Financial Times, you probably already have a good idea of who Capgemini are and what they do. That's just as well because their advert is almost illegible. Take a look. Lest you think I've been monkeying around with screensizes, let me assure you that the image […]
Continue reading →By @edent · advertising mobile nokia · 800 words · read ~275 times.
Ahhh.... Nokia. Remember them? Once upon a time they were a global power-house. But now, with BlackBerry, iPhone and Android nipping at their heels, they are a shadow of their former self. I mean, Nokia "only" have a market share of 38% - and they "only" sold 108 million devices in the last quarter.... Hmmm.... […]
Continue reading →By @edent · advert barclays javascript mobile · 1 comment · 250 words
Ahhhh! The BBC. Shining bastion of purity in a sea of commercial malaise. Nothing can spoil its lustre. Well, for those of us in the UK. For the poor sods who find themselves living in the wilderness of ROW (Rest Of World) this is their BBC experience... The reasons for me seeing this are rather […]
Continue reading →By @edent · advertising BSOD cbs crash linux microsoft tfl ThisIsBroken · 3 comments · 450 words · read ~691 times.
I wander around the world in a perpetual state of confusion. Why is the world the way it is? Why do people make bad decisions? Why - when there are so many better alternatives - do people choose the worst of all possible worlds? Rather than getting bogged down in philosophy, I refer to the […]
Continue reading →By @edent · advert Apple blackberry flickr iphone mobile · 2 comments · 300 words
Once again, I dive into the confusing world of Mobile Internet Advertising. A world, so we're told, where the streets are paved with gold. Based on the evidence I've accumulated, mobile advertising is subject to a lot of hype and not a lot of professionalism. Take this example as seen on my BlackBerry 9000. Flickr […]
Continue reading →By @edent · advertising mobile NaBloPoMo · 600 words · read ~385 times.
I feel a bit guilty about including NatWest's latest mobile advert in my Badvertising section - because it's mostly very good. But it shows exactly why you need to carefully examine every link within your site and see how useful it is for your customers. You may have noticed this animate banner as you wander […]
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