Stopping Coral's SMS Spam


I don't like spam. I'm very careful always to tick the "do not pass my details on to 3rd parties" box on forms. So, when I do get SMS spam, I like to know who has been flouting the rules. See my previous investigation. A few weeks ago, I received this rather annoying message: I'm […] Read More

Dear Nokia...


Nokia's marketing team are idiots. They've used URL over which they have no control on an advert for one of their premium handsets. This is the story of how I hijacked stole hacked recycled it and, in doing so, prevented Nokia from having a serious PR problem. E7 Poster This is advert for the new […] Read More

Sky's QR Code Campaign


Congratulations to rawedge for this QR campaign for Sky Atlantic. A simple QR code, pointing to a URL (with source=qr for analytics), a mobile website, and a 3gp video. Almost perfect. Why Almost? I'm a nit-picker - but here are a few suggestions to make the campaign better. Make the code bigger. When dealing with […] Read More

Mobile Badvertising - BarCap


Ahhhh! The BBC. Shining bastion of purity in a sea of commercial malaise. Nothing can spoil its lustre. Well, for those of us in the UK. For the poor sods who find themselves living in the wilderness of ROW (Rest Of World) this is their BBC experience... The reasons for me seeing this are rather […] Read More