Mobile Badvertising: Peugeot


Peugeot's new mobile advert has a couple of critical flaws - but has just enough innovation to redeem it in my eyes. Read on to find the two basic mistakes they made, how to solve them, and the cool feature you should be incorporating into your adverts.

Mobile Badvertising: Nokia Music


I've mentioned Nokia on here a few times.  For a mobile focused company, they seem to have a real problem with mobile advertising. It starts well enough with an animated GIF. The site it links to is http://music.nokia.co.uk/ - cleverly, Nokia redirect mobile users to a specific mobile version of the site.  That's where it […] Read More

Moo Cards with QR Codes


Moo Cards seem to be the darling of the UK tech scene. Cute business cards which you can personalise with whatever you like. Some people are boring and use company logos, others dump their best flickr images on there. Me? I'm all about phones and QR codes, so.....

eBook Libraries and DRM


I was pleasantly surprised to see this poster at my local train station. Looks like Surrey Library is moving to the digital age. "Bet the site doesn't work on my phone," I thought. I was wrong! Overall, this is a brilliant new service. A great initiative to get people reading more books and improving library […] Read More