Charity QR Codes - A Missed Opportunity?
charity donate qr QR Codes sms technology · 3 comments · 350 words · read ~1,168 times.
QR codes are an awesome free resource for charities. Sadly, they are often misused. Charities can use them to drive SMS donations - here's a quick example of how this works. Sightsavers Sightsavers is an incredible charity, working hard to combat blindness in developing countries. I'm picking on them only because their poster caught my eye this morning. It's an effective poster with a strong call-to-action; "Text now". They've even included a QR code with it. Due to the proximity of the …
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