The End of MS Tag

by @edent | # # # #

Three years ago, I wrote about the deficiencies in Microsoft's Tag system. It was painfully obvious even then that MS had no desire to back the "standard" they'd tried to create. They couldn't even be bothered to leverage the then-new Windows Phone to get the reader into customers' hands. Their terms and conditions at the… Continue reading →

How Not To Run An Interactive Advertising Campaign #TAP4offers

by @edent | # # # # # # | 3 comments | Read ~2,155 times.
Various NFC icons.

Public transport is a great way to assess the Zeitgeist. Watching commuters transition from iPhones to Samsungs, and from paper books to Kindles, really gives one a sense of how the world is changing. Advertising is also a great way to measure society; seeing lots of adverts for dodgy loan companies can give you an… Continue reading →

A Small QR Tip

by @edent | # # # # | Read ~182 times.

One of my hobbies is looking for QR codes by leafing through the free papers which blight the city of London. Yes, I lead a tragic existence, but it keeps me off the streets - so let me be, eh? Most of the QR codes that I see now are pretty good. They have clear… Continue reading →

Why QR Codes Are Perfect For The Internet of Things

by @edent | # # # # # # # | 2 comments | Read ~3,897 times.

My first QR code post of 2013! I'm a long term fan of QR codes. I know some people don't like the idea of augmenting reality with specific tags for computer vision - but I do. Some people prefer RFID/NFC. Others still prefer dedicated augmented video apps. As I've written many times before, QR codes… Continue reading →

Why You Should Make Your QR Codes Unique

by @edent | # # # # # | Read ~478 times.

Wandering around the steets of London, I came across this excellent initiative from Camden Council on how to use QR codes on street furniture. If you see that a light - or anything else - is damaged, you can scan the QR code and report the issue. There's even a phone number and vanilla URL… Continue reading →

The Silliest QR Code I've Seen

by @edent | # # | 10 comments | Read ~359 times.

I unashamedly love QR Codes. But every so often, I see one which makes me wonder if there should be some sort of licence for creating them 🙂 As I was walking around Camden the other day, I spotted this monstrosity. I figured with a code that dense, it probable contained a URL to a… Continue reading →

QR Interview in Metro

by @edent | # # # # #

Last month I gave an interview to the Metro newspaper about QR codes.

Train Tickets With QR Codes

by @edent | # # # # # # # # | 1 comment | Read ~1,092 times.

No, I'm not talking about Masabi's innovative technology, but of this rather odd bit of advertising found on the back of a train ticket. There's no specific call to action - but there's not much space to play with. Let's give it a scan... *sigh* A non-mobile site. With an Adobe Flash plugin in the… Continue reading →

More Real QR Statistics

by @edent | # # # | Read ~176 times.

Wandering through London today, I noticed that Southbank London has put QR codes on its posters. I've mentioned before the dangers of using Bit.ly as a QR code generator - as it allows us to peek at the codes' performance statistics. Here are the codes on the posters - click for bigger. As all the… Continue reading →

Introducing a NEW QR Generator

by @edent | # # # # # | 4 comments | Read ~1,027 times.

When people ask me which QR generator to use, I usually suggest Google Charts. However, recently I've become dissatisfied with its limitations, so I've decided to write and release my own QR encoder. I'm still looking for a catchy name for it (suggestions welcomed) - so for now it's called "QR Generator PHP". It's available… Continue reading →