One Million


It's only a silly number - and not a very accurate one - but it makes me happy. Thank you for reading - it has truly been my pleasure to write for you.

NaBloPoMo - Stats


As we enter another NaBloPoMo - where I try to write a blog post each day in Novemeber - I thought I'd take a look back at how this blog has developed. On Friday, October 30, 2009, I switched on WordPress statistics so I could get a better idea of what was popular on my […] Read More

Facebook's Mobile Adverts - Real Stats


Facebook has been getting a lot of criticism for its lack of mobile revenue. A fact it tried to hide from its IPO. Much ink has been spilled, but is it really necessary for Facebook to worry? Here's a quick case study. Facebook has, in its infinite wisdom, decided that I would be interested in […] Read More

TfL QR Followup - 5,000 scans per month!


At the start of 2012, I revealed how many scans TfL's QR campaign was getting. A lot of comments on Twitter & Google+ dismissed these results as a success. A typical response was: 70 scans a day? In a city of millions? Rubbish! This fails to address something that advertisers are conspicuously loathe to reveal […] Read More

Real QR Statistics from TfL


Last year, I suggested that TfL should use QR codes to point to their excellent mobile countdown service. Looks like someone was listening! I spotted this poster at a tube station. Nestled in the corner is a QR code pointing at the mobile bus countdown service! This is a close-to-perfect use of QR. Points to […] Read More