If you ever listen to the wonderful More or Less podcast, you’ll have heard the term “Zombie Statistic.” It relates to stats which are factually incorrect – yet keep being circulated. Despite being disproved, they rear their ugly heads again and again. You probably know a few – men think about sex every 7 seconds,…
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I’m turning into an old curmudgeon. Either that, or the new wave of social marketing has severely missed its intended target. Let me ask you a question, do you want to be friends with your utility company? Your phone provider? Your soft drinks manufacturer? I don’t mean “follow-on-social-media” friends – I mean actual buddies. On…
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I was at a funeral the other day. A group of us were sharing memories of the deceased. Talking about her laugh, how mean she could be, how we never told her that we loved her. Suddenly, a stranger walked over to us in the graveyard and said, “Friends, have you tried the great taste…
Continue reading →We’re in a fairly mature phase of social networks now. Broadly speaking, most social networks separate out into a few main groups. Eyes – e.g. services like Flickr for pictures and YouTube for moving pictures. Ears – e.g. AudioBoo for voices and SoundCloud for songs. Feet – e.g. FourSquare for where I am now and…
Continue reading →I’m sat here, in my dressing gown. My fingers are greasy from eating crisps all morning. My back aches because I spent all night playing a stupid video game. The gin hangover isn’t helping either. My week off work has been a wash out. I didn’t write any code, I didn’t cook anything other than…
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