Is it creepy when brands pester you on social media?

by @edent | # # | 1 comment | Read ~4,097 times.
If you would like to exercise any of your rights above, please contact us at privacy@brandseye.com and provide us with your full details (including name, telephone number, address and email and the precise nature of your request and/or grievance).

You're sat in a pub, chatting with your mates. You start to moan about how the cheap lager they serve gives you a headache. All of a sudden, a stranger runs up to you and says: "Oh no! Headaches? Have you tried the refreshing taste of Pepsi® Cola? It's the Flavour That Keeps Giving™!" I… Continue reading →

Abusing LinkedIn for better customer service

by @edent | # # # | Read ~396 times.
Firstly apologies for the experience you have had with Green Network Energy and that we have been unable to provide you with the service needed. If you could confirm your account number then I will make sure this is looked in to today and provide an update. For context, I've been at the company since the outset and I'm part of the senior management team at GNE reporting directly to the COO and the owners. I'm responsible for customer services, billing and metering activities so I can assure you that by making contact you have already escalated the issue.

Back when social networks were new, Twitter was a great place to raise a complaint with a company. You could be sure that the Twitter account was run by someone who got social and, more often than not, would show tweets to the CEO. Sadly, Twitter corporate accounts now all follow the same script "Gosh!… Continue reading →

Automatic preview image based on screenshot

by @edent | # # # | 3 comments | Read ~526 times.

When you share a URl on services like Twitter and WhatsApp, they often display a preview image. This is usually accomplished by the author of the page selecting an image from the page, and adding it to the Page's metadata like this: <meta property="og:image" content="http://example.com/preview.png"/> (See the OpenGraph Protocol and Twitter's Guide for more detailed… Continue reading →

2FA using a postcard!

by @edent | # # # | 3 comments | Read ~6,049 times.

Upon joining the hyper-local social network "Nextdoor" - users are asked to verify their postal address. One option they offer is to have them send you a card in the post. So, I signed up, entered my address, and waited. A few days later, this popped through my letterbox. A few random thoughts... ✅ This… Continue reading →

Chumming Down

by @edent | # # | 9 comments | Read ~485 times.

I'm turning into an old curmudgeon. Either that, or the new wave of social marketing has severely missed its intended target. Let me ask you a question, do you want to be friends with your utility company? Your phone provider? Your soft drinks manufacturer? I don't mean "follow-on-social-media" friends - I mean actual buddies. On… Continue reading →

Bloggers - Beware of the ASA

by @edent | # # # | Read ~153 times.

Earlier this year, I received an offer from a sleazy marketing company to place adverts on this blog - on the express understanding that they were not identified as sponsored posts. I reported the company - Media Discovery - to the ASA (Advertising Standards Authority) who, after a perfunctory investigation, decided not to prosecute. They… Continue reading →

The Danger Of Auto Displaying Pictures On Twitter

by @edent | # # # # | 4 comments | Read ~327 times.

The UK has the notion of a "strict liability" law. If you are caught with a picture of child abuse - you're guilty of a crime. It doesn't matter if it was sent to you unsolicited, or misaddressed. Possession is the crime and there are no mitigating circumstances. On that cheery note, let's consider Twitter's… Continue reading →

Can Social Media Help You Get A Job?

by @edent | # # # # # | 1 comment | Read ~116 times.

(I wrote this blog post in 2010. Given that I presented about this idea earlier this year, I thought it was time to publish it.) So, here's a good story. Having just finished my contract with Touchnote, I was looking for work. A friend of mine tweeted... know any good mobile product manager? We're looking… Continue reading →

App.net isn't racist - but it does have a privilege problem

by @edent | # # # # | 12 comments | Read ~418 times.

tl;dr - Excluding people, even with a "nominal" fee is exclusionary, and that can be a problem. Before reading this post, you may want to understand what I mean be "privilege". You should also understand where you are on The Global Rich List. The heavy-handed schmaltz that is Aaron Sorkin's Newsroom made an excellent point… Continue reading →

The Social Pendulum

by @edent | # # # | 2 comments | Read ~207 times.

Only fools make predictions. So here are my predictions on the future of social media. In the original days of computing, every user had their own computer. Well, Turing had his own computer... Then, everyone had to timeshare on a massive mainframe. Later, every user had their own computer. Now, we're back to mainframes. Sure,… Continue reading →