Lessons learned from bringing promotional sweets to a conference


A big plastic tub filled with luridly coloured sweets.

I've recently set up my own consultancy company and decided to sponsor my local UKGovCamp conference. That entitled me to a logo on the site, a shout-out during the conference, and place to put any promotional stickers. Everyone loves stickers! But I decided to bring along something different - promotional sweeties! I found a small business to print my logo with edible ink onto sweets and ordered some fizzy flying saucers, mint Mentos, and fruit Mentos. They all had my company logo and name…

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GovGeeks T-Shirts


A t-shirt with the slogan "Make things open it makes things better."

Like all true geeks, my laptop is a smörgåsbord of stickers dedicated to openness. And, like all true geeks, I have loads of t-shirts that advertise failed start-ups, trendy apps, and unconferences. Why not combine the two? (Thanks to Matt Edgar for the NHS artwork.) (Thanks to Jukesie for his MVB design.) You can buy them from the GovGeeks SpreadShirt store. Available in a range of sizes, styles, and colours. A few things to note: I don't get paid for this. I've turned off the c…

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No More Conference T-Shirts, Please!


A huge pile of old t-shirts, each covered in conference logos.

In an unexpected fit of spring-cleaning, I went through my wardrobe getting rid of all my old conference t-shirts. Hundreds of 'em! They're all covered in logos for companies which long-ago went bust, or for events which are no-longer running, and most have... errr... "shrunk" in the wash. I know I'm a grumpy old sod. But I've a couple of serious points to make. T-shirts are wasteful, exclusionary, and a bit of a crap gift. Terence Eden is on Mastodon@edentI've just recycled a whole sack …

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Edible Logos


Just a quick shout out to the wonderful people at Ink Edibles. I was heading to a bunch of conferences and was looking for a fun and quirky way to promote one of my websites. At some of the bigger conventions, I'd noticed people handing out branded confectionery. All the sites I went to would only take orders for several thousand units - which was far too expensive for me. I stumbled across a new Manchester based company which will print colour logos on to all sorts of sweets. Terence Eden…

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