Choosing a URL for your QR Code
When you create a QR code which contains a URL, it is vital that the code is not only as small as possible, but also as user friendly as possible. I'm not a massive fan of short URL services like bit.ly - but for shrinking the text you want to fit in a QR code, they are invaluable. I want to take a look at a particularly interesting example from Nat West Bank. The Poster Despite having the QR too close to the ground (more of that in a later blog post) this seems like quite a good campaign. …
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