OK, you are too stupid to use QR codes

Terence Eden — Fri, 03 Jun 2011 14:21:57 +0000

Earlier this week, I blogged that some people were too stupid to use QR codes.

I concluded, by saying

You’re not too stupid to understand how to make effective use of QR codes. The “commandments” are mostly just common sense.
Use QR codes wherever they seem appropriate – but make sure that they’re scannable, work for everyone who scans them, and lead somewhere useful.

Y'see - I don't think people are too thick to use QR codes. Most of the time...

My Isle Of Wight

There's a new campaign to encourage people to visit the Isle of Wight. A laudable campaign to be sure. Take a look at this stunning poster. There's a QR code in the bottom left corner. Depressingly, the site isn't very mobile friendly. But that's not the worst of it. Not by a long shot.

Look Closer

Take a look at the actual code they've used. Try to scan it - I dare you.

Muppets.

myisleofwight – Terence Eden’s Blog

OK, you *are* too stupid to use QR codes

My Isle Of Wight

Look Closer

OK, you are too stupid to use QR codes