Maplin's QR Code Mistakes
By @edent
· badvertising maplin qr · 2 comments · 300 words · read ~352 times.
Maplin, the UK technology retailer, is experimenting with QR codes in its Tottenham Court Road store. It's a very mixed bag which deserves equal measures of praise and criticism. Here's a typical product display stand with QR code placed on it. There's no "call to action". Nothing to say what the code is, how I […]
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