https://shkspr.mobi/blog Regular nonsense about tech and its effects 🙃 Sat, 21 Dec 2024 09:33:10 +0000 en-GB © Terence Eden. 🄯 CC BY-SA. See https://shkspr.mobi/blog/copyright-and-copyleft/ hourly 1 https://wordpress.org/?v=7.1.3 https://shkspr.mobi/blog/wp-content/uploads/2023/07/cropped-avatar-32x32.jpeg https://shkspr.mobi/blog 32 32 https://shkspr.mobi/blog/2010/12/mobile-badvertising-groupon/ https://shkspr.mobi/blog/2010/12/mobile-badvertising-groupon/#respond Tue, 21 Dec 2010 14:23:04 +0000 http://shkspr.mobi/blog/?p=3362 <p>I'm a big fan of Groupon - the money saving site - that's why I'm so disappointed with their latest campaign.</p> <p>A nice simple set of banners.<img src="https://shkspr.mobi/blog/wp-content/uploads/2010/12/a7e412bee519faee54add0dd1808351f-b.png" alt="Groupon Advert" title="a7e412bee519faee54add0dd1808351f-b" width="320" height="48" class="aligncenter size-full wp-image-3363"> <img src="https://shkspr.mobi/blog/wp-content/uploads/2010/12/c77745feff84df7d2559c7a52e27f877-xl.png" alt="Groupon Advert" title="c77745feff84df7d2559c7a52e27f877-xl" width="300" height="50" class="aligncenter size-full wp-image-3365"></p> <p>Let's gloss over the missing apostrophe in this one though... <img src="https://shkspr.mobi/blog/wp-content/uploads/2010/12/be68eb0af2c27eae021f749ce70e920b-xl.png" alt="Groupon Advert" title="be68eb0af2c27eae021f749ce70e920b-xl" width="300" height="50" class="aligncenter size-full wp-image-3364"> Which leads to the Groupon mobile friendly site. <img src="https://shkspr.mobi/blog/wp-content/uploads/2010/12/snap20101221_140439.png" alt="Groupon Mobile Friends Site" title="snap20101221_140439" width="480" height="800" class="aligncenter size-full wp-image-3366"> Well formatted mobile site. Free text field for an email address and a drop down list of cities they support.</p> <p>There's no notion of what they'll do with the email address - which is very naughty - but the worst is yet to come.</p> <p>After filling in the form and clicking "Discover Deals" this is what the customer gets. <img src="https://shkspr.mobi/blog/wp-content/uploads/2010/12/snap20101221_140517.png" alt="Groupon Full Website" title="snap20101221_140517" width="480" height="800" class="aligncenter size-full wp-image-3367"></p> <p><em>sigh</em> So depressing. Why do this?</p> <p>If you don't have a mobile friendly site, don't run a mobile advertising campaign.</p> <img src="https://shkspr.mobi/blog/wp-content/themes/edent-wordpress-theme/info/okgo.php?ID=3362&amp;HTTP_REFERER=RSS" alt="" width="1" height="1" loading="eager"> https://shkspr.mobi/blog/2010/12/mobile-badvertising-groupon/feed/ 0