Carve Your Brand Into Stone
Wandering down my suburban street this morning, I noticed a manhole cover, with the initials G.P.O. carved into it. The General Post Office was the UK communications monopoly. Created by King Charles I in 1660, it remained a fixture of British life until it was abolished a mere 309 years later. The GPO ceased to exist in 1969. And yet, 44 years later, its brand remains seared on the flesh of…
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