Terence Eden. He has a beard and is smiling.

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QR Codes In Paris

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I've just come back from a delightful weekend in Paris. Delightful for me - not so for my wife. Rather than quietly admiring the artwork in the Louvre, I ran around gawping at the huge range of 2D codes on offer on the streets of Paris. There are some great examples of how to do 2D code marketing - and how not to do it. I'd like to run you through a few of examples I found. I've enhanced the …