You Can't Buy Your Way Into Social Media

by @edent | # # # # # | 1 comment | Read ~344 times.

I've been taking a look at how big brands try to buy their way in to social spaces online. I'm not talking about ephemeral advertising on the side of the screen, I mean "sponsored posts". It strikes me that large companies simply don't realise that buying your way into a conversation is an admission of… Continue reading →