Thanks Pitor. As you're an employee of Gradle, could you point me to some published user research? I couldn't find any. If you could let me know which newbie-friendly developer conferences Gradle are attending, I'd be happy to promote them. I did search around, but couldn't find any. The reason why I said Gradle didn't do any research with normal users, is because that's what your principle software engineer told me. I'm sure Gradle is fantastic. But judging from all the forum posts - and reactions to this blog post - it simply isn't very user friendly.