While I wouldn't call them idiots, I think the idea of just navigating away from a page to be foolish. I just had an ad on a normal site redirect me to a page I couldn't leave without killing the browser and then leaving the page before it loaded. Trying to go back just redirected back to the same page. It was vibrating the entire time which made the experience even more frustrating. I really don't want my browser to be able to vibrate. If a site wants my attention, it already has enough means.
Of course, redirecting ads are a big problem with mobile anyway. I hate when I'm on a site and suddenly Google play pops up because some ad redirected me. One of these ads could easily tell me I need to download something to improve my phone. That app could install apps itself if it had the right permissions.