Its not up to you to demand that everything I say should be sorted into ever finer classifications.

I decide who I want to speak to on a particular topic.

You can ask me to remove you from that circle if you like, but that’s going to mean you miss out on everything else I send to that circle.

Fundamentally, I think, this is the difference between ‘a list of friends I believe will be interested’ and ‘a soapbox that I can shout from’ – I think most people believed Facebook would be the former whereas its the latter, and vice versa for Google+