I don't want this to be seen as an anti-Microsoft rant. I'm a great fan of Windows Phone 7, my Microsoft 4000 keyboard is the only device I'm comfortable typing on, and my Xbox hardware is still going strong years after release. I'm also heartily impressed with Microsoft's continuing support of the Creative Commons. True, I don't use Windows at home - but I don't blindly devote my life to knocking them unfairly.
But I do have serious concerns about Microsoft's attempts to enter the 2D tag market. While talking about QR Codes on Twitter, the Online Community Manager for Microsoft Tags sent me this message.
It seems that Elliot spends his entire time trying to convince QR users that MS Tags are the next big thing. But are they really? Not everyone is convinced. I'd like to take you through why I think that Microsoft's tag strategy is misguided and why you should avoid using them.