No One Must Know This Is A Sponsored Post - Part 2

Earlier this year, I pointed out that Media Discovery (New Web Ltd) is encouraging blogs to run paid for advertorials, without disclosing to their readership that the content is an advert. This appeared to be in breach of the advertising industry's code of practice.

I complained to the Advertising Standards Authority who have confirmed that they are looking into this company and their business practices.

New Web ASA Complaint

I'll let you know if anything comes of it.


What Do You Reckon?